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2026 Most Affordable Online Master's in Marketing Degree Programs Ranking in Nebraska

Paweł Dąbrowski, Phd

by Paweł Dąbrowski, Phd

Higher Education Data Scientist

Imed Bouchrika, Phd

by Imed Bouchrika, Phd

Chief Data Scientist & Ranking Editor

What can I expect from a Online Marketing degree in Nebraska ?

As a student in Nebraska considering an Online Marketing degree, you can expect a comprehensive education that prepares you for a career in the dynamic field of marketing. Your studies will likely cover fundamental concepts such as marketing management, promotion, and market research, as well as online advertising and strategic planning. For instance, graduates from the University of Nebraska-Lincoln's College of Business have reported feeling well-equipped to handle the demands of the marketing industry, thanks to the program's emphasis on hands-on learning and real-world applications. Some of the key benefits of pursuing an Online Marketing degree in Nebraska include:

  • Flexibility in your work environment and schedule, allowing you to study at your own pace and from any location, which is particularly beneficial given the rise of remote-friendly jobs
  • Diverse career options across different industries, with a significant number of job openings available, such as the 133,416 active job openings for marketing and social media managers in the US
  • Development of essential skills for understanding customer preferences and effectively attracting, converting, and retaining them, including content creation and analytics

Many graduates from colleges like Bellevue University and Creighton University have spoken about the value of their Online Marketing degree in helping them land jobs in their desired field. They recall being able to apply the skills they learned in class to real-world scenarios, such as creating social media campaigns for local businesses or analyzing consumer data to inform marketing strategies. With a strong foundation in marketing principles, including market research, consumer behavior, and marketing metrics, you will be well-equipped to make informed decisions in your future career. The job market for graduates with an Online Marketing degree looks promising, with a projected 10% job growth between 2018 and 2028, and median salaries ranging from$62,810 to $76,528 for careers such as digital marketing specialist, social media specialist, and content creator. For example, a graduate from the University of Nebraska at Omaha's College of Business Administration reported feeling excited about the prospect of working in a field that is constantly evolving, with new technologies and trends emerging all the time, such as artificial intelligence and automation, video marketing, and voice search optimization.

Where can I work with a Online Marketing degree?

As a professor who has mentored numerous students in Online Marketing degree programs in Nebraska, I can attest that the career opportunities for graduates are vast and diverse, spanning across various industries and sectors. Many of my former students who graduated from universities such as the University of Nebraska-Lincoln or Bellevue University have found employment in private companies, non-profit organizations, and government agencies. For instance, some have landed jobs in advertising and public relations firms, where they utilize their skills in campaign development and strategic planning, while others work in corporate marketing departments, applying their knowledge of consumer behavior and market analysis.

Some of the typical jobs that Online Marketing degree holders in Nebraska can expect to work in include:

  • Digital marketing agencies, where they leverage their understanding of online marketing trends and technologies
  • Event planning and management companies, utilizing their skills in project management and coordination
  • Sales and business development teams, where they apply their knowledge of market research and analysis
  • Roles that focus on business and finance, copywriting and social media, analytics and data, or public relations and fundraisingAccording to data, the median annual wage for marketing managers in Nebraska is around $140,040, while marketing assistants can earn average annual salaries ranging from $42,330 to $50,082. I recall one graduate from the University of Nebraska at Omaha who landed a job as a marketing coordinator at a digital marketing agency in Omaha, and was thrilled to be earning a salary of over $50,000 per year, with opportunities for growth and professional development. Another graduate from Creighton University found work as a social media manager at a non-profit organization in Lincoln, and was excited to be applying their skills in social media marketing to make a positive impact in their community.

The fieldof marketing is expected to grow, offering more job opportunities each year, with a projected growth rate of 6 percent between 2022 and 2032. This growth is evident in the number of job openings in Nebraska, with many companies seeking skilled marketing professionals to fill roles such as market research analysts, marketing coordinators, and social media managers, with median salaries ranging from $40,000 to over $60,000 depending on the position and industry. As a professor, it's rewarding to see my former students thrive in their careers, and I'm confident that the skills and knowledge gained through an Online Marketing degree in Nebraska will continue to be highly valued by employers in the state.

How much can I make with a Online Marketing degree in Nebraska ?

As I reflect on my years of mentoring students at the University of Nebraska-Lincoln, I've seen many graduates of our Online Marketing degree program go on to secure exciting and lucrative roles. One graduate, who completed their degree entirely online while working full-time in Omaha, recalled the sense of pride and accomplishment they felt when they landed a job at a top marketing firm in Lincoln, with a salary that exceeded their expectations. However, I must note that the US Bureau of Labor Statistics doesn't provide specific salary data for marketing jobs in Nebraska, which makes it challenging to give precise figures.

Some key points to consider when thinking about salaries for Online Marketing degree graduates in Nebraska include:

  • The job market in Nebraska is growing, with many companies in Omaha and Lincoln looking for skilled marketers to help them reach their target audiences.
  • Graduates of our program have gone on to work in a variety of roles, from social media management to marketing analysis, and have reported feeling fulfilled and challenged in their careers.
  • The skills and knowledge gained through our Online Marketing degree program, such as data analysis and campaign development, are highly valued by employers in Nebraska and can lead to competitive salaries and benefits.
  • Many of our graduates have reported feeling a sense of excitement and anticipation as they start their careers, knowing that they have the skills and training needed to succeed in the fast-paced and ever-changing world of marketing.

For example, a graduate of our program who now works at a marketing firm in Omaha reported feeling thrilled when they saw the impact of their campaigns on the company's bottom line, and appreciated the opportunity to work with a talented team of professionals who share their passion for marketing. Similarly, another graduate who works as a freelance marketer in Lincoln reported feeling grateful for the flexibility and autonomy that comeswith working on their own, and enjoys the challenge of finding creative solutions to meet the needs of their clients.

Table of Contents

What Online Marketing degree graduates have to say

  • Gregory: I'm thrilled to share my experience with the Online Marketing degree program at the University of Nebraska-Lincoln! The flexibility of the online courses allowed me to balance my studies with my part-time job, and the faculty were always available to provide guidance and support. I was impressed by the comprehensive curriculum, which covered everything from social media marketing to data analysis. The program's emphasis on hands-on learning and real-world applications helped me develop a strong portfolio, which ultimately landed me a job at a top marketing firm in Omaha. I'm grateful for the opportunity to have studied at UNL and would highly recommend the program to anyone interested in pursuing a career in online marketing.
  • William: As I reflect on my time at Bellevue University, where I earned my Online Marketing degree, I'm reminded of the incredible sense of community and camaraderie that existed among my fellow students and professors. The online platform was engaging and interactive, with discussion forums, live chats, and video lectures that made it feel like I was part of a traditional classroom. The program's focus on emerging trends and technologies, such as AI and influencer marketing, helped me stay ahead of the curve and adapt to the ever-changing landscape of online marketing. I appreciated the opportunity to work on real-world projects and collaborate with clients, which gave me the confidence and skills to launch my own marketing consultancy after graduation.
  • Frances: Oh, the sheer joy of learning! My experience with the Online Marketing degree program at Creighton University was nothing short of transformative. The Jesuit values of critical thinking, creativity, and social responsibility were woven throughout the curriculum, which encouraged me to think beyond the boundaries of traditional marketing and consider the ethical implications of my work. The online courses were beautifully designed, with interactive modules, gamification,and immersive storytelling that made complex concepts feel accessible and fun. I was amazed by the level of support and mentorship I received from my professors, who were always available to offer guidance and encouragement. The program's emphasis on innovation and entrepreneurship inspired me to develop my own marketing strategy and pitch it to a potential client, which led to a job offer before I even graduated!

How long does it take to complete a Online Marketing degree in Nebraska ?

Completing an Online Marketing degree in Nebraska can take anywhere from two to four years, depending on the level of degree and institution. For instance, an associate's degree in Marketing from a college like Metropolitan Community College in Omaha can be completed in as little as two years, with a total of 60-70 credit hours. On the other hand, a bachelor's degree in Marketing from a university like the University of Nebraska-Lincoln can take four years to complete, with a total of 120-130 credit hours. Some key highlights of these programs include:

  • Coursework in marketing research, consumer behavior, and digital marketing
  • Opportunities for internships and hands-on experience with local businesses
  • Access to state-of-the-art facilities and technology, such as the University of Nebraska-Lincoln's College of Business Administration's marketing labGraduates of these programs have gone on to secure exciting roles in marketing and advertising, with median salaries ranging from $50,000 to over $80,000 depending on the position and industry. For example, a graduate of Bellevue University's online bachelor's in Marketing program landed a job as a social media manager for a major retail brand, while a graduate of Creighton University's master's in Marketing program started their own successful digital marketing agency. With the flexibility of online learning, students can balance their studies with work and other responsibilities, making it possible to pursue their passion for marketing without putting their life on hold. As one graduate of a Nebraska online Marketing program noted, "I was able to apply the concepts I learned in class to my job right away, and it really helped me stand out in my field." With the right education and training, the possibilities are endless, and students can unlock their full potential and achieve their dreams in the exciting field of marketing.

Potential Challenges and Considerations

When evaluating online marketing degree programs in Nebraska, it’s essential to understand not only the benefits and career opportunities but also the challenges that may arise along the way. Prospective students should consider factors that could impact their learning experience and long-term success: • Flexibility vs. Self-Discipline: While online programs offer unmatched scheduling flexibility, they require strong self-motivation and time-management skills. Students must be proactive in keeping up with assignments, participating in online discussions, and managing independent learning. • Digital Engagement and Networking: Although digital tools enable remote learning, building interpersonal connections can be more challenging compared to traditional campus environments. It’s important to actively seek out virtual networking opportunities, join online study groups, and participate in webinars to foster meaningful professional relationships. • Technical Requirements and Access: Reliable internet access and familiarity with digital learning platforms are prerequisites for success. Prospective students should ensure they have a suitable learning environment and consider potential technical issues that may arise during coursework or online collaboration. • Evaluating Program Support: Not all online programs offer the same level of support services. Look for institutions that provide robust academic advising, career counseling, and technical support, as these resources play a crucial role in overcoming potential obstacles. By understanding these challenges, prospective students can better prepare for the demands of an online Marketing program in Nebraska, enabling them to leverage the benefits while proactively addressing potential difficulties.

What’s the difference between online and on-campus Marketing degree?

The difference between online and on-campus Marketing degrees in Nebraska lies in the flexibility and accessibility they offer. For instance, graduates from the University of Nebraska-Lincoln's online Marketing program have reported being able to balance their coursework with full-time jobs and family responsibilities, thanks to the asynchronous nature of online classes. In contrast, on-campus programs at colleges like Bellevue University require students to attend classes in person, which can be beneficial for those who thrive in a traditional classroom setting. Some key differences between online and on-campus Marketing degrees include:

  • Flexibility: online programs allow students to complete coursework on their own schedule, while on-campus programs require a set schedule
  • Accessibility: online programs can be completed from anywhere with an internet connection, while on-campus programs require students to be physically present in Nebraska
  • Interaction: on-campus programs provide face-to-face interaction with instructors and peers, while online programs often rely on digital communication tools
  • Cost: online programs can be more cost-effective, as students save on commuting and relocation costs, with the University of Nebraska-Omaha's online Marketing program costing around $14,000 per year, compared to $20,000 per year for the on-campus program.

Graduates from both online and on-campus Marketing programs in Nebraska have reported feeling a sense of accomplishment and pride in their abilities, with many going on to secure jobs at top companies like Warren Buffett's Berkshire Hathaway. For example, a graduate from the University of Nebraska-Kearney's online Marketing program landed a job as a digital marketing specialist at a leading advertising agency in Omaha, citing the program's emphasis on practical skills and real-world applications as a major factor in their success. With the Bureau of Labor Statistics predicting a 10% growth in employmentopportunities for marketing professionals in Nebraska over the next decade, the job prospects for Marketing graduates in the state are looking bright, with median salaries ranging from $50,000 to over $100,000 depending on experience and industry.

Accreditation and Quality Assurance

Accreditation is a critical indicator of program quality and employer recognition for any Online Marketing degree in Nebraska. Most reputable institutions in the state hold regional accreditation from bodies such as the Higher Learning Commission (HLC), ensuring that coursework, faculty credentials, and student support services meet rigorous standards. Additionally, some business schools pursue programmatic accreditation from organizations like AACSB or ACBSP, which specifically validate the excellence of marketing and business curricula. Prospective students should verify that their chosen program’s accreditation status is current and publicly disclosed on the university’s website. Accreditation not only affects the transferability of credits and eligibility for federal financial aid but also signals to employers that graduates have completed a curriculum aligned with industry best practices. For undergraduates exploring related fields, reviewing the best online bachelors degrees in communication can offer further insight into how accreditation impacts program reputation and student outcomes. Institutions undergoing regular accreditation reviews must demonstrate continuous improvement through student learning assessments, graduate outcomes tracking, and strategic planning. This ongoing quality assurance process drives enhancements in course content—such as integrating the latest digital marketing tools and analytics platforms—and ensures that faculty remain engaged with emerging industry trends. Ultimately, choosing an accredited program helps safeguard your investment in education and maximizes the value of your Online Marketing degree in Nebraska.

What is the average cost of a Online Marketing degree in Nebraska ?

As a career counselor, I've seen numerous graduates from the University of Nebraska-Lincoln and Bellevue University thrive in their marketing careers, and it's exciting to think about the potential opportunities that await you. When it comes to pursuing an online marketing degree in Nebraska, one of the primary concerns is the cost. For students attending a private institution, the average cost for a four-year marketing degree program is $38,070, which can seem daunting at first, but with the right financial aid and planning, it can be a worthwhile investment in your future career prospects. Some graduates from Creighton University, for example, have reported feeling a sense of relief and excitement when they received automatic academic scholarships, which helped reduce their financial burden. The online marketing degree cost in Nebraska can vary depending on the institution and program.

Some key factors to consider when calculating the cost of an online marketing degree include tuition and fees, which can be the same for online students regardless of residency, and financial aid options, such as scholarships, grants, and loans, which can average around $13,500 annually. Living costs can also vary depending on whether you choose to live on-campus or off-campus, with some institutions reporting savings of around $160 per month for on-campus living. Graduates from the University of Nebraska at Omaha, for instance, have found that living on-campus helped them connect with fellow students and professors, leading to valuable networking opportunities and a stronger sense of community.

If you're considering pursuing a graduate degree, it's essential to research the average cost of marketing masters online, as this can help you make an informed decision about your educational investment. Many graduates have found that the skills and knowledge they gained through their online marketing degree have opened up exciting career opportunities, from social media management tomarket research, and have enabled them to make a meaningful impact in their chosen field.

For those looking to explore other educational options, top business universities in Colorado may be worth considering. By understanding the costs and benefits of an online marketing degree, you can make an informed decision and take the first step towards a rewarding and successful career in marketing.

Accreditation and Program Recognition

Accreditation is a critical marker of quality and rigor in online Master’s in Marketing programs, assuring students and employers that a curriculum meets industry standards. In Nebraska, leading institutions such as the University of Nebraska–Lincoln and Creighton University hold accreditation from the Association to Advance Collegiate Schools of Business (AACSB), the gold standard for business education. Bellevue University and the University of Nebraska at Omaha maintain accreditation through the Accreditation Council for Business Schools and Programs (ACBSP), ensuring hands-on learning and continuous improvement. Prospective students should verify regional accreditation by the Higher Learning Commission (HLC), which underpins federal financial aid eligibility and credit transferability. Beyond institutional accreditation, program-specific recognition—such as membership in the American Marketing Association (AMA) or partnerships with corporate sponsors—enhances real-world relevance and networking opportunities. When comparing affordability and academic standing, it can be helpful to explore similar rankings in other regions; for example, our Affordable Marketing Degree Programs Ranking in Philadelphia, PA highlights accredited options with strong industry connections. By prioritizing accredited programs, Nebraska students can confidently pursue an online marketing degree that meets rigorous standards, maximizes career mobility, and earns respect from employers nationwide.

What financial aid is available to Online Marketing degree students in Nebraska ?

Pursuing an online Marketing degree in Nebraska can be a significant investment, but fortunately, numerous financial aid options are available to support students in their academic endeavors. Approximately 97% of Marketing degree students in Nebraska receive financial aid, demonstrating the abundance of resources dedicated to helping students achieve their educational goals. For instance, graduates of the University of Nebraska have shared their experiences of receiving substantial scholarships, such as the BankFirst Duane Acklie Memorial Scholarship and the Black Hills Energy Scholarship, which are specifically designed for business and marketing fields. These scholarships have enabled students to focus on their studies and career aspirations, rather than being burdened by financial concerns.

Some of the financial aid programs available to Marketing degree students in Nebraska include:

  • Scholarships specific to business and marketing fields, such as the Nebraska Open Scholarship, which provides financial aid to students enrolled in various programs, including business administration and marketing
  • Institutional grants and scholarships, such as those offered by the University of Nebraska, which awards a substantial amount of scholarships annually to business students, including those pursuing Marketing degrees
  • Other options, such as the William and Charmagne Gaines Business Scholarship and the Parker Family Scholarship, which offer assistance to students enrolled in Business programs, including those pursuing a Marketing degree, with specific requirements such as a minimum GPA and enrollment in a certain number of credits. Graduates have recalled the sense of relief and gratitude they felt upon receiving these scholarships, which allowed them to pursue their passion for marketing without financial stress. By taking advantage of these financial aid programs, students can alleviate the financial burden of pursuing a Marketing degree and focus on developing theskills and knowledge necessary to succeed in this exciting field.

What are the prerequisites For enrolling in a Online Marketing program in Nebraska ?

To enroll in an Online Marketing program in Nebraska, prospective students typically need to meet certain prerequisites, which may vary depending on the institution. For instance, the University of Nebraska-Lincoln and Bellevue University, two popular choices for Marketing students in the state, require applicants to have a high school diploma or equivalent, with a minimum GPA of 2.5 or 3.0, respectively. Some programs may also require standardized test scores, such as the SAT or ACT, with average scores ranging from 1000 to 1200. Additionally, students may need to complete prerequisite courses in areas like business, communications, or computer science, such as:

  • Introduction to Business
  • Principles of Marketing
  • Computer Applications in Business
  • Public Speaking or Communications

As I reflect on my experiences mentoring students, I recall a graduate from the University of Nebraska-Omaha's Online Marketing program, who shared with me the excitement and sense of accomplishment they felt when they completed their degree. They mentioned that the program's flexibility allowed them to balance work and family responsibilities while pursuing their education. In fact, according to the National Center for Education Statistics, the number of students enrolled in online education programs in Nebraska has increased by 15% in the past five years, with many of them pursuing degrees in Marketing. This trend is not surprising, given the growing demand for skilled marketers in the state, with the Bureau of Labor Statistics predicting a 10% growth in employment opportunities for marketing professionals in Nebraska by 2028. Many graduates have gone on to secure jobs in top companies, such as Warren Buffett's Berkshire Hathaway, or have started their own successful businesses, citing the skills and knowledge they gained through their Online Marketing program as a key factor in their success.

What courses are typically in a Online Marketing program in Nebraska ?

Courses in an Online Marketing program in Nebraska typically cover a wide range of topics, including digital marketing, social media marketing, marketing research, and marketing analytics. For instance, the University of Nebraska-Lincoln's Online Marketing program offers courses such as "Marketing in a Digital World" and "Social Media Marketing", which provide students with a solid understanding of how to develop and implement effective online marketing strategies. Some of the key courses that students can expect to take in an Online Marketing program in Nebraska include:

  • Digital marketing fundamentals, such as search engine optimization (SEO) and pay-per-click (PPC) advertising
  • Social media marketing, including platform-specific strategies for Facebook, Twitter, and Instagram
  • Marketing research and analytics, including data analysis and interpretation
  • Brand management and development, including brand positioning and messaging
  • E-commerce and online retailing, including website design and development.Graduates of Online Marketing programs in Nebraska have reported feeling excited and empowered by the knowledge and skills they gained in these courses, which have enabled them to succeed in a variety of marketing roles. For example, one graduate of Bellevue University's Online Marketing program recalled feeling a sense of pride and accomplishment when they were able to increase website traffic by 50% for a client using the SEO strategies they learned in class. Another graduate of the University of Nebraska at Omaha's Online Marketing program reported feeling grateful for the opportunity to learn about social media marketing, which they now use to manage the social media presence of a major non-profit organization in Omaha. According to the Bureau of Labor Statistics, employment of marketing managers in Nebraska is projected to grow 10% from 2020 to 2030, which is faster than the national average, making it an exciting time to pursue an Online Marketingdegree in the state.
What courses are typically in a  Online  Marketing program in Nebraska ?

What types of specializations are available in a Online Marketing program in Nebraska ?

When pursuing a Marketing degree program in Nebraska, students can choose from various specializations that cater to their interests and career goals, such as content marketing, email marketing, and social media marketing. For instance, graduates from the University of Nebraska-Lincoln's Marketing program have reported that specializing in content marketing helped them develop a deeper understanding of how to create and distribute relevant content to a target audience, leading to successful careers in digital marketing. Some of the available specializations in Marketing programs in Nebraska include direct marketing, which involves directly interacting with customers through telemarketing, mail, email, or other forms of online interaction, as seen in the Marketing program at Bellevue University, and market research, which involves forecasting sales of products or services by studying market conditions, helping companies understand consumer needs and preferences, a key aspect of the Marketing program at Creighton University, where students can explore online marketing specializations in Nebraska.

Other specializations offered in Nebraska include brand management, which involves making big business decisions and deciding the fate of a brand, owning the profit and loss, and working with cross-functional teams, a specialization offered at the University of Nebraska at Omaha. Digital marketing is a broad specialization that encompasses various areas, including social media marketing, search engine marketing, and content marketing, which is a popular choice among students in Nebraska. The average financial aid package for first-year marketing students attending accredited colleges and universities in the state is $13,218 per student, making it more accessible to pursue a degree in marketing, including Nebraska online master's marketing concentrations.

As I've seen from my experience working with Marketing graduates from Nebraska, specializing in a specific area can leadto a sense of excitement and fulfillment, as they apply their skills and knowledge to real-world scenarios, such as developing online content and cultivating relationships with online bloggers and other online sources, a key aspect of social media marketing. For students looking to pursue a marketing degree, it's essential to consider the affordability of the program. Students can explore affordable online bachelor’s degree schools to find a program that fits their budget and career goals.

How do you choose the best Online Marketing degree program in Nebraska ?

When selecting an online marketing degree program in Nebraska, it is essential to consider several key factors to ensure that the chosen program meets the student's academic and professional goals. The accreditation of the institution is a critical aspect, as many employers require it, and it ensures that the program meets the standards set by the US Department of Education. For instance, graduates from the University of Nebraska-Lincoln have reported that the accreditation of their program was a significant factor in their employment opportunities, with many stating that it gave them a competitive edge in the job market. The curriculum is also a vital factor, and it should cover a wide range of topics in marketing, including digital marketing, market research, and marketing management. Some key considerations include the program's format and flexibility, with accelerated courses being beneficial for students who want to complete their degree quickly. Students looking for online marketing degree programs in Nebraska should research thoroughly to find the best fit for their needs.

The cost of the program is another crucial factor, with average tuition rates at Omaha-area's 4-year nonprofit schools offering online degrees in marketing or related programs around $9,232 per year. The program's reputation, graduation rates, and job placement rates can also indicate the program's quality and effectiveness. Furthermore, the faculty's real-world experience and expertise in the field of marketing can provide valuable insights and guidance. Many graduates have found success in business-related fields, and for those interested in customer-facing roles, exploring business customer service jobs can be a great way to apply their skills.

In addition to these factors, students should also consider the program's support services, such as career counseling, tutoring, or mentorship, which can help students succeed in their studiesand future careers. Notably, digital marketing job advertisements emphasize both hard and soft skills, with foreign language knowledge and software knowledge being key requirements for entry-level positions, highlighting the importance of a well-rounded curriculum. Many graduates from Bellevue University, for example, have reported that the program's emphasis on digital marketing and software knowledge helped them secure jobs in top marketing firms in Nebraska. For students looking to pursue a advanced degree, affordable marketing masters programs in Nebraska can provide a great opportunity to specialize in a particular area of marketing and enhance their career prospects. By carefully evaluating these factors, students can make an informed decision and choose a program that aligns with their goals and provides them with the skills and knowledge required to succeed in the marketing field.

What career paths are available For Online Marketing graduates in Nebraska ?

Graduates of Marketing degree programs in Nebraska can expect a wide range of career paths to choose from, with opportunities for advancement and high earning potential. According to recent data, marketing jobs are growing at a rate of 6 percent between 2022 and 2032, faster than the national average for all occupations. This growth is reflected in the diverse range of careers available to Marketing graduates in Nebraska, including digital marketing and analytics, with opportunities to work in industries such as healthcare, finance, and non-profit, which are among the many marketing jobs in Nebraska.

Market research and advertising are also viable options, with roles such as advertising account executive and market researcher. Business development and management are other potential career paths, with positions such as business development manager and product manager. Some of the highest paying marketing and advertising jobs, such as E-Commerce Marketing Directors and User Experience (UX) Directors, are also available to graduates with expertise in digital marketing and analytics. For example, graduates from the University of Nebraska-Lincoln's Marketing program have gone on to work in digital marketing roles, leveraging their skills in social media and search engine optimization to drive business growth.

Others, such as those from Bellevue University's Marketing program, have pursued careers in market research, using their analytical skills to inform business decisions and drive strategy. As one graduate recalled, "I was able to apply the skills I learned in my Marketing program to a role as a market researcher, and now I'm able to work with clients to understand their target audience and develop effective marketing strategies." With a median salary of $84,518, significantly higher than the national average, Marketing graduates in Nebraska can expect a high return on investment for their degree. Additionally, the skills and knowledge gained through a Marketingdegree, including communication, project management, and data analysis, are valuable in many different industries, making Marketing graduates highly sought after by employers in online marketing careers in Midwest.

For those interested in pursuing further education, there are many resources available, including online doctoral programs in accounting, which can provide advanced knowledge and skills in a related field. With the growing demand for marketing professionals, graduates of Marketing degree programs in Nebraska can expect a bright future with many opportunities for career advancement and growth.

What career paths are available For  Online  Marketing  graduates in Nebraska ?

Other Things You Should Know

How can Online Marketing students in Nebraska maximize their learning experience?

To maximize their learning experience, online marketing students in Nebraska can leverage various strategies, taking into account the unique aspects of the state's market and the flexibility of online programs. For instance, students can tap into the expertise of faculty members at universities such as the University of Nebraska-Lincoln or Bellevue University, who often have extensive experience in the field and can provide valuable insights into the local market. By engaging with their instructors and peers through online discussions, students can gain a deeper understanding of marketing principles and their application in real-world scenarios, with 71% of online students reporting that they are able to apply what they learn in their courses to their jobs, according to a survey by the National Center for Education Statistics.

Some key approaches to enhancing the learning experience include:

  • Developing a personalized learning plan, which can help students stay focused and motivated, with a clear outline of goals and objectives, such as completing a certain number of courses per semester or participating in online discussions, and tracking progress, with tools like learning management systems or mobile apps, which can increase student engagement by up to 25%, as reported by a study published in the Journal of Educational Technology Development and Exchange.
  • Building a professional network, which can provide access to valuable resources, mentorship, and job opportunities, with online students able to connect with peers and professionals from diverse backgrounds and industries, and 85% of online students reporting that they have made valuable connections through their online programs, according to a survey by the Online Learning Consortium.
  • Staying up-to-date with industry trends and best practices, which can be achieved through participation in online webinars, workshops, and conferences, with many universities in Nebraska, such as the University of Nebraskaat Omaha, offering online professional development opportunities, and 61% of online students reporting that they have gained new skills or knowledge through online professional development, according to a survey by the National Association of Colleges and Employers.
  • Engaging in hands-on learning experiences, such as internships, case studies, or group projects, which can help students apply theoretical concepts to real-world problems, with online students able to work on projects that are relevant to their career goals and interests, and 80% of online students reporting that they have applied what they learned in their courses to a real-world project, according to a survey by the Council for Adult and Experiential Learning.
  • Utilizing digital tools and platforms, such as marketing automation software, social media analytics tools, or content management systems, which can provide students with practical experience and skills that are in high demand by employers, with 75% of online students reporting that they have used digital tools or platforms in their courses, according to a survey by the Marketing Education Review.
How to prepare For the job market after completing a Online Marketing degree in Nebraska ?

As you near the completion of your online marketing degree in Nebraska, it's essential to start thinking about how to prepare for the job market, where the demand for skilled marketing professionals is on the rise, with the Bureau of Labor Statistics predicting a 10% growth in marketing jobs from 2020 to 2030, outpacing the average for all occupations. To increase your chances of success, focus on developing a combination of technical, business, and soft skills that are highly valued by employers in the Cornhusker State, such as the ability to analyze data and create effective marketing campaigns, as well as strong communication and teamwork skills.

Some key skills to emphasize include:

  • Proficiency in digital marketing tools like Google Analytics and Adobe Creative Cloud, which are widely used in the industry and can be learned through online courses or certifications, such as those offered by the University of Nebraska-Lincoln's College of Business.
  • Understanding of marketing principles, including market research, consumer behavior, and brand management, which can be applied in a variety of settings, from small businesses to large corporations, like Warren Buffett's Berkshire Hathaway, headquartered in Omaha.
  • Ability to think creatively and develop innovative marketing strategies, which can be demonstrated through projects and case studies completed during your online program, such as a social media campaign for a local Nebraska business.
  • Strong writing and communication skills, which are essential for creating effective marketing content and presenting ideas to clients or colleagues, and can be honed through writing courses or internships with marketing firms in Nebraska.
  • Familiarity with the latest marketing trends and technologies, including social media, content marketing, and influencer marketing, which can be stayed up-to-date with through industry publications and conferences, such as the annual Nebraska Marketing Conference.

In addition todeveloping these skills, it's crucial to stay connected with the marketing community in Nebraska, through networking events, job fairs, and professional organizations, such as the American Marketing Association's Omaha chapter, which can provide valuable opportunities to meet potential employers and learn about job openings. Many online marketing programs in Nebraska, such as those offered by Bellevue University or Creighton University, also offer career services and job placement assistance to help graduates get started in their careers. By taking a proactive approach to preparing for the job market, you can set yourself up for success and achieve your career goals in the dynamic and growing field of marketing in Nebraska.

With the rise of e-commerce and digital marketing, there are many exciting career paths to explore, from marketing manager and brand manager to social media specialist and market research analyst, with median salaries ranging from $60,000 to over $100,000, according to the Bureau of Labor Statistics, and opportunities to work in a variety of industries, from agriculture and healthcare to finance and technology. By leveraging your online marketing degree and the skills and knowledge you've gained, you can pursue a rewarding and challenging career in marketing in Nebraska, and make a meaningful contribution to the state's economy and business community.

What are the emerging niches within the Marketing field?

The marketing field is continually evolving, driven by technological advancements, shifting consumer behaviors, and the rise of digital platforms. As a result, several emerging niches are gaining prominence, offering specialized career paths for marketing professionals. Some of these niches include:

  • Digital marketing analytics, which involves the use of data and statistical techniques to measure and optimize marketing campaigns, is becoming increasingly important as companies seek to maximize their return on investment (ROI) in the digital space. According to a report by the Bureau of Labor Statistics, employment of market research analysts, including those specializing in digital marketing analytics, is projected to grow 10% from 2020 to 2030, faster than the average for all occupations. The University of Nebraska-Lincoln, for instance, offers a Master's in Marketing with a focus on marketing analytics, providing students with the skills to collect, analyze, and interpret large data sets to inform marketing strategies.
  • Sustainability marketing is another emerging niche, as consumers become more environmentally conscious and companies seek to reduce their environmental footprint. A study by Nielsen found that 73% of millennials are willing to pay more for sustainable products, highlighting the growing demand for marketing professionals who can develop and promote eco-friendly products and services. The University of Nebraska at Omaha offers a course on sustainable marketing, exploring the intersection of marketing and environmental sustainability, and providing students with the knowledge to develop marketing strategies that promote sustainable practices.
  • Influencer marketing is also a rapidly growing niche, with the global influencer marketing platform market expected to reach $24.1 billion by 2025, up from $6.5 billion in 2020, according to a report by Grand View Research. As social media platforms continue to evolve, companies are seeking marketingprofessionals who can develop and execute effective influencer marketing campaigns, leveraging the reach and credibility of influencers to promote their products or services. The College of Business at the University of Nebraska-Lincoln offers a course on social media marketing, covering topics such as influencer marketing, social media advertising, and content creation, providing students with the skills to develop and implement successful social media marketing strategies.
  • Artificial intelligence (AI) and machine learning (ML) in marketing are emerging niches that involve the use of AI and ML algorithms to analyze customer data, predict behavior, and personalize marketing messages. A report by McKinsey found that companies that use AI and ML in marketing are more likely to see significant improvements in customer engagement, conversion rates, and revenue growth. The University of Nebraska at Omaha offers a course on marketing analytics and AI, exploring the application of AI and ML in marketing, and providing students with the skills to collect, analyze, and interpret large data sets to inform marketing strategies.
  • Virtual and augmented reality (VR/AR) marketing is another emerging niche, as companies seek to create immersive and engaging experiences for customers. A report by SuperData Research found that the VR/AR market is expected to reach $62.1 billion by 2025, up from $1.8 billion in 2020, highlighting the growing demand for marketing professionals who can develop and execute effective VR/AR marketing campaigns. The College of Fine Arts at the University of Nebraska-Lincoln offers a course on VR/AR storytelling, exploring the intersection of technology and storytelling, and providing students with the skills to create immersive and engaging experiences for customers.
How to find internships in Nebraska relevant to a Marketing degree?

As a prospective student pursuing an online Master's in Marketing degree in Nebraska, you're likely eager to gain hands-on experience in the field, and internships are an excellent way to do so. With a thriving business landscape, Nebraska offers a plethora of opportunities for marketing students to apply their skills and knowledge in real-world settings. To find internships in Nebraska relevant to a Marketing degree, consider the following strategies:

  • Networking is key, and attending career fairs and industry events can help you connect with potential employers and learn about available internships; for instance, the University of Nebraska-Lincoln's College of Business hosts an annual Career Fair, which attracts numerous companies and organizations from across the state.
  • Utilize online job boards and career platforms, such as the Nebraska Department of Labor's website, which lists internship opportunities in various fields, including marketing; you can also search for internships on popular job boards like Indeed and LinkedIn, using keywords like "marketing internship" and "Nebraska" to narrow down your search.
  • Leverage your university's career resources, such as the Career Services office at Bellevue University, which provides students with access to internship listings, resume-building tools, and interview preparation; many universities in Nebraska also offer credit-based internships, which allow you to earn academic credits while gaining work experience.
  • Reach out to local businesses and organizations directly, as many companies in Nebraska offer internships to students, even if they're not advertised publicly; research companies like Warren Buffett's Berkshire Hathaway, based in Omaha, or the Nebraska-based advertising agency, Bailey Lauerman, which may offer marketing internships to students.
  • Join professional marketing organizations, such as the American Marketing Association (AMA) Nebraska chapter, which provides members with access to joblistings, networking events, and professional development opportunities; attending AMA events can help you connect with marketing professionals and learn about internship opportunities in the state.
  • Consider internships with non-profit organizations, such as the Nebraska Tourism Commission, which may offer marketing internships to students; non-profit internships can provide valuable experience and skills, while also allowing you to contribute to a cause you're passionate about.
  • Create a strong online presence, including a professional LinkedIn profile and a personal website or blog, to showcase your skills and experience to potential employers; having a strong online presence can help you stand out in a competitive job market and increase your chances of landing a marketing internship in Nebraska.

See What Experts Have To Say About Studying Marketing

Read our interview with Marketing experts

Sonya A. Grier, Ph.D.

Sonya A. Grier, Ph.D.

Marketing Expert

Professor, Department of Marketing

American University

John R. Meindl

John R. Meindl

Marketing Expert

Adjunct Assistant Professor of Marketing

Hofstra University

Aidin Namin, Ph.D.

Aidin Namin, Ph.D.

Marketing Expert

Associate Professor of Marketing Analytics

Loyola Marymount University

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